Tuesday, October 13, 2009

6 online-shop promotion measures

Prepare introduction  of your site
1、First promotional salesman should prepare the introduction about the shop, so that customers have chance to learn basic information when they visit you online-shop. It will be a good way to tell customer what’s your major products, then leave a link to your own website. If you upload product pictures, that will be the best, customer can see easily what you sell, they will go your website if they are interested.

Dress up your personal space
2、After introducing the online-shop, the following step is dress up your personal space, personal space is not only a good place to write diary, but also a good place to communicate with different people, it is another way to promote your website. Promotional salesman should show their own products aperiodic in the personal space, such as the hot sellings, new arrivals, then customers could see the pictures when they read your words. Anyway, promotional salesman should visit craft brother’s space and leave your message. Many people will visit yours if they see your message, in a word, interaction do help to promotion, you’d better visit actively as many space as you can but not wait for customers.

Write thread
3、Starting thread is not one person’s patent, only if summarize with your heart, promotional salesman also can write good thread. Remember, persist! Do not miss any chance to promote your website.

Best time for uploading products
4、Promotional salesman should grasp the best time of uploading products, there should be products put on shelves and pick down every day.

Add friends
5、Online serviceman should add as many friends as possible, and do return visit after the goods are sold. Or online serviceman can send message to friends when there are new arrivals, remember to be polite, you can not send too many messages at a time otherwise your customer will be antipathy to you.

Supply professional service
6、Online service should be enthusiasm and thoughtful. Response active, communicate clear content, do not use too many images, do not neglecte customers.

Last article : Four tips help you estimate online shop’s expertise

Friday, October 9, 2009

Four tips help you estimate online shop’s expertise

Nowadays, more and more people buy goods online. However there are too many online shops on the web. So
it is necessary to estimate whether an online shop is professional or not. For those who want to shop online, this
short passage may do help.

First impression of the online shop

First impression is very important, this point not only apply to human, but also to the online shop. When you visit a new website, just see the site’s structure, if the navigation is in a mess, and pictures can not be show normally, or it takes long time to open pages, then you do not need to waste your time on it. For a website like that can not provide good service.

Is the online shop credible?

Second, you will always want to know if a web site is pushing you around or not when you make payment online for your items. Generally speaking, if a website has Third-Party Approval on it, then you can trust it, for they will not want to see the third party on the cart. Take wholesale-dress.net as an example, there are the following images on it.




If you see that on a website, then you do not need to worry about transaction security.

Do the website supply Privacy Statement?

Third, almost everyone do not like their private information discovered by other people. Such as their name, email address, mobile number, living address, account number and so on. However,they have to fill in all those information in a form when they register as member on a web. So, if there is a Privacy Statement shown at the bottom of the website, that will be great.

Is the online shop convenient for shopping?

Fourth, customers will always want to know detailed information about what they are interested. Like is the real object the same as the picture in the online shop? How to calculate the shipping fee, is it figured out according to the item’s weight or the volume? Although maybe some of these information is shown on the web, some is not, at this time, live help will be very convenient for the customers. What’s more, sometimes it’s shown that the product is in stock, however after you place an order, maybe you will receive an email from the seller, which says what you choose is out of stock. This situation will never happen if the web supply online service. Take wholesale-dress.net for example, they supply online service, you can ask any questions whenever you meet.






Click the green lable or the following online customer service, then there will be someone talk to you. You can decide such a website is very professional.

Last article : Keypoints of Online-Shop Management
Next article : 6 online-shop promotion measures

Tuesday, September 22, 2009

Keypoints of Online-Shop Management

(一)Keep the product title as simple as possible

Taking a simple title of your products is very important. First, customers will not have patience to see a product with a long name, you do not need to include everything in the title, customers will see that in the product detailed description, they will spend longer time in the description other than the title.

The most suitable length of the title would be eight words, which cover any keywords customer may type in google or the search box in ebay. Take a t shirt as an example, the name can be like this “ black v-neck t-shirt wholesale fashion women’s cotton shirt ”. Let’s analysis the sentence structure, black is the t-shirt color, you can put that in your title, but your title can never appear words like shiny purple, v-neck describe the t-shirt collar type, that could be round neck, boat neck and so on, t-shirt is the most important word in the sentence, the important words should be placed in front of the sentence, you can also write t-shirt as t shirt, tee shirt, tshirt, t-shirts, t shirts, tshirts even tees, although it does not appear in the dictionary. Wholesale describe the trading way, you can also use export, import and buy. Fashion describe the shirt style, it could be leisure, casual, formal, informal. The word “Women’s” tell people the t-shirt is for her or him, the similar words are woman’s, woman, women, lady, lady’s etc. Then “cotton” describe the shirt’s fabric, it could be wool, chiffon, knitting (knit, knitted).

In a word, what you should note about the keywords is you’d better choose the words which searched by customers frequently but low degree of competition. That means when you choose a word as your product name, there are two things you should consider, high searches and low competition. Generally speaking, high searches also mean high competition, so it’s very important to strike the balance between searches and competition.

Next article : Four tips help you estimate online shop’s expertise